The Restaurant-Failure Myth – BusinessWeek

Parsa says he spent three months trying to track down someone at American Express who could give him a source for the 90% figure quoted in the ad. As it turns out, they didn't have one. “American Express has not been able to track down a specific data source for the statistic,” reads a written statement a spokesperson sent Parsa in response to his request.

via The Restaurant-Failure Myth – BusinessWeek.

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